Linden & Frances was born in early 2025, in the Adelaide Hills, South Australia.
I was two years into a severe full body eczema flare. I didn’t really leave the house except for work. I was watching my uni lecture online one night and impulse bought a jewellery making kit. It quickly became a creative outlet that brought me so much peace during the worst time of my life.
I wasn’t wearing my jewellery at the time due to how bad my health was, so I started listing the pieces I’d make on Depop. The girls on Depop are forever my OGs and they encouraged me to delve into building Linden & Frances as an independent brand.
I always loved layering my necklaces, but often struggled with finding coherent lengths. This became the foundation of what sets Linden & Frances apart. Most chains are made to order, you can choose your length. Most pendants are able to slide/clip on and off of our chains and wires allowing for more ways to style your most loved pieces.
Giving back is so important to me as a business owner. $1 from every order is donated to Catherine House, supporting their work with South Australian women experiencing homelessness.
It has been the best journey building this brand and community. As a girl who saved up every dollar to build this, I am well aware of how tough it is financially in Australia, which makes every purchase so special to me.
Thank you for being here, I hope you find something you love and that makes you feel a bit more like you.
Love,
Immy x